Visit Planet Alpha today!

Huge congrats and massive respect to the Planet Alpha team for shipping their gorgeous, and otherworldly game on Steam, Playstation 4, Xbox One and Nintendo Switch!


LOVEGREEN played a very small role in evaluating gameplay and providing structured design feedback and suggestions.

Proud to be mentioned in the titles for this minute effort, compared to the gargantuan feat of realising such an amazingly beautiful and mysterious world. Go visit now! 🌍

 

New Office!
 The Absalon Statue on Højbro Plads, central Copenhagen.

The Absalon Statue on Højbro Plads, central Copenhagen.

I have moved in to new offices at The Hub, in the Matrikel 1 innovation house on Højbro Plads in Copenhagen.

Included perk: Overlooking the majestic statue of Absalon, founder of Copenhagen.

 

My new address is: 

LOVEGREEN v/ Thomas Løfgren
Founders House, Matrikel 1
Højbro Plads 8
DK1200 Copenhagen C.
Denmark

Phone: +45 26804071
Email: hello@lovegreen.dk

 

 

Conceptual Design for Danish Producers Association
 Treehouse Logo Sketch for Media Society Denmark

Treehouse Logo Sketch for Media Society Denmark

In June 2017 I had the pleasure to work closely with Danish Producers Association, creating conceptual designs and visual models for an important presentation to launch Media Society Denmark.

The work was created over 40 intense hours, involving conceptual design work, sketching and illustration.

The final form was distilled via several rounds of sparring between LOVEGREEN and Producent Foreningen

 

 Pencil sketches scanned to vector with Adobe Capture

Pencil sketches scanned to vector with Adobe Capture

 

The final result portrays the shared roots of the Danish media industries, their opportunities in the global markets and suggests a "blueprint" for the Media Society, as exemplified by the tree-house via "infographics-style" animated slides.

 

 Iteration on motif, symbolism, datapoints helped to unite the messages under a family tree metaphor.

Iteration on motif, symbolism, datapoints helped to unite the messages under a family tree metaphor.

 

By working closely and finding strong conceptual roots which aligned with the message, we were able to make an impactful and beautiful presentation for decision-makers in the Danish media industries.

 

 Overview of final slides

Overview of final slides

 Progression & step-by-step animation of each concept and supporting core message - with supporting facts as infographics.

Progression & step-by-step animation of each concept and supporting core message - with supporting facts as infographics.